Jade Cooper

CHIEF MARKETING OFFICER

Jade Cooper

With more than 20 years of experience across the hospitality and professional services industries, Jade Cooper is an accomplished marketing, communications and brand leader. Since joining M&L Group in 2009, Jade has progressed to her current role as Chief Marketing Officer, where she leads the Group’s marketing, brand and communications strategy across its global portfolio.

Jade has extensive experience working across M&L Group’s international hotel portfolio, encompassing 20 hotels across multiple markets. Her role includes guiding hotel marketing teams, overseeing brand positioning and development, supporting hotel openings and repositioning projects, and leading strategic marketing initiatives designed to strengthen commercial performance and long-term brand value.

Her remit also extends across M&L Group’s Healthcare and Alternatives businesses, where she provides strategic marketing and communications leadership at a Group level and supports the development and positioning of new and evolving business interests.

Prior to joining M&L, Jade held senior marketing roles within the professional services sector, including at King & Wood Mallesons, where she developed extensive experience in strategic marketing, communications and stakeholder engagement. Throughout her career, she has led the development and launch of brands, major marketing activations and sustainability-focused initiatives, combining commercial strategy with a strong focus on robust creativity and innovation.

Jade holds a Bachelor of Business Administration, majoring in Marketing and International Business, from Macquarie University. She is also a Graduate of the Australian Institute of Company Directors (GAICD), reflecting her broader focus on governance, strategy and executive leadership.